ROCKING YOUR INVESTMENTS

A financial investment services company was facing the challenge of delivering re-certification training to experienced employees who had heard it all before and resented being required to attend. They hired Lenn for design services. Lenn took the company’s script and re-themed it into a "Regulatory Road Rally," complete with “heats,” “pit crews,” “road maps,” and “winner trophies.” Lenn then added “Born to be Wild” style rock music, road sign visuals, and driver’s tool kits to replace workbooks. The boss rode on stage on a bike, the eemcee and the presenters wore leather and sunglasses were the attendee give-aways. The result was a "finances with attitude" session honoring an employee group that knew they “rocked” ... when it came to investments.